Author:  L. Markovic Affiliation:  Independent Researcher Abstract Under the ISO framework, international quality standards have become some of the most important rules for making sure quality around the world in the 21st century. ISO standards started out as optional technical guidelines, but they have grown into powerful tools that businesses use to set up processes, deal with risks, keep records of compliance, and prove their legitimacy in competitive markets. This articl

Author: Alex Rahman — Affiliation: Independent Researcher Abstract Over the past ten years, Environmental, Social, and Governance (ESG) frameworks have quickly changed the way businesses around the world do business. They have gone from being voluntary corporate social responsibility programs to mandatory, standardised, and strategically integrated parts of corporate governance. ESG started as a way to address moral concerns about sustainability and responsible business pract

Author:   Lina M. Farouk Affiliation:  Independent Researcher Abstract Digital twins—virtual representations of physical assets, processes, or systems continuously updated with real-time data—have quickly become central to the global movement toward smart operations. Their adoption has accelerated across manufacturing, logistics, infrastructure, energy systems, aviation, healthcare, and urban planning. The convergence of Internet of Things (IoT), artificial intelligence (AI),

Author:  Dr. Nadia Fernández Affiliation:  Independent Researcher Abstract Marketing and consumer behavior have become more deeply interconnected than ever before, especially with the rise of digital platforms, artificial intelligence (AI), and data-driven decision-making. Consumers today live in an environment defined by constant connectivity, algorithmic curation, and rapid trend cycles. Marketers, in response, use sophisticated tools that track behavior, predict preference

Author: Nadia El-Khatib Affiliation: Independent Researcher Abstract The regulation of international business has become one of the defining challenges of the twenty-first-century global economy. As multinational enterprises expand across jurisdictions, they encounter multiple systems of rules, soft-law standards, and governance expectations that shape how they produce, trade, innovate, and compete. Contrary to the view that regulation is purely technical or neutral, this art

Cost leadership has long been recognized as one of the core strategies firms use to compete in dynamic markets. Traditionally associated with achieving the lowest possible operating costs, the concept has evolved significantly in the last decade. Strategic accounting—once viewed primarily as a financial reporting function—has become a central driver in designing cost structures, enabling value creation, and shaping organizational strategy. In the context of global competition

Unveiling Seven Continents Yearbook Journal (U7Y Journal): A Global Platform for Open Academic Dialogue Switzerland — 2025. The Unveiling...